Salima has over 20 years of industry experience spanning across a variety of areas including retail and CPG, Professional Services, Banking, Technology, Telecommunications, and Healthcare. Salima is a Leadership Development veteran with 20+ years’ experience as an executive, trainer, consultant, and coach driving leadership and performance. Her executive roles included Vice President of Edelman, Managing Director of Sonic Boom (now NATIONAL PR) and SVP Digital for GCI Group. Salima focuses on growing daring leaders for the future of work through change management, facilitation and training, team building and coaching. Salima is also a professor at George Brown College.